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Unlock Your CEO Mindset

So many solopreneurs and coaches I know are having an identity crisis. They started their businesses because they wanted to help people, yet coaching accounts for such a small portion of their workdays. They’re exhausted at the end of the day but can’t really say what they’ve done. Their identity crisis comes from working too hard IN their business – like an employee – instead of working ON their business – like a CEO.

“In my experience as CEO, I found that the most important decisions tested my courage far more than my intelligence.”

Ben Horowitz

Are you working IN or ON your business?

Since solopreneurs are working solo, many of us straddle the line of being the CEO versus an employee, and that can weigh heavily on the strongest people. You’re experiencing the need to be a visionary (CEO) while also getting things done behind the scenes (employee). How long do you think this work pattern will be sustainable?

You’re still the CEO of your company and if you feel like you need an extra 18 hours in your day to get your to do list complete, it’s time to make a CEO decision about hiring a team member. Once you can delegate some administrative tasks – such as bookkeeping, taxes, or customer service – you’ll regain some time in your day to visualize how you want your company to grow while also serving your private clients.

But the idea of hiring can make some solopreneurs’ palms sweaty. This is a common fear but it’s one that will hold you back because you simply can’t do everything yourself.

Think of some of the biggest companies in the world. Do their CEOs have their hands in every aspect of the business? No, they have employees and middle management to handle those tasks. Do they worry about hiring employees or independent contractors? Probably not because they know instinctively that they can’t do all the work themselves.

If you have a difficult time wrapping your head around calling yourself the CEO, you’re not alone. Many solopreneurs follow their instincts about starting a business and many don’t have formal business training or degrees. Sometimes those people who have experience in a corporate or office setting can relate to the CEO title a bit easier than an entrepreneur who is following their instincts.

This month in the Business Suite, I talk about the roadblocks and fears that are holding you back from claiming your CEO title. It’s nothing to be ashamed of; nearly everyone has fears and roadblocks they need to conquer. It’s simply a part of being a human.

I’ll go through the steps I use with my own coaching clients to identify those fears and sometimes that is the most difficult part of this process.

Log in to the Suite, and take your time to really explore any feelings that come up during the process. Some fears may be easier to identify than others and sometimes the root causes of these fears can bring up troublesome feelings. The important part is that you continue the process.

Unlock your CEO Mindset in one of two ways:

1. Join the Business Suite. The Business Suite was created to empower you to start taking action in your life and business. Gain instant access to valuable resources, courses, planners, and more, to supercharge your entrepreneurial journey. Whether you're diving into the CEO Mindset Mastery course or exploring other aspects of business growth, the Business Suite is your go-to hub for inspiration and success.


2. Join the Coach's Corner Club. No fluff, just real-deal training, workbooks, templates, and more. Because clients want coaches who know their stuff, and I've got you covered. Not looking for all the training in CEO Mindset Mastery? This month in Coach's Corner you will find the Workbook!